Tekno Point delivered 2 back to back partner bootcamp in Singapore focused on Business practitioners from partners of Adobe for Adobe Marketing Cloud.

Participants were from companies like Decision Science, Verticurl, Sapient and many more.

Adobe Analytics and Target Boot Camp: 5 days

Target Audience:
Sales, consulting and implementation partners who need to have holistic understanding of key capabilities and technologies of Adobe Analytics and Adobe Target so that you are able to deliver an Adobe Analytics and Adobe Target projects.

Course Description:
Adobe Analytics and Target Boot Camp, this intensive five-day training is tailored to help Adobe Partners understand how to sell and implement the value of Adobe Analytics: Reports & Analytics, Ad Hoc Analysis and Adobe Target to their customers.

Through four days Analytics training, you will learn how the reporting interface and navigation work, how to run reports to get the answers you are looking for, and learn how to distribute reports, create useful dashboards and segment your data so that you can get the right information to the right people at the right time with Adobe Analytics: Reports & Analytics, Ad Hoc Analysis and Report Builder. You will also learn to take business requirements, translate them into an implementation solution, and code them on the page. Topics include basic concept of Traffic Variables, Conversion Variables.

Target is one day introduction training designed to walk you through the core concepts and features of Adobe Target Standard/Premium so that you can successfully guide customers to run marketing activities on their site. You will learn how to create activities, which involves using the Visual Experience Composer to define experiences and how to create audience in Target and apply audience that created from Adobe Analytics or Audience Manager.

Objectives:
After completing this course, you will be able to:
 Explain the key difference of Reports & Analytics, Ad Hoc Analysis and Report Builder
 Analyze Traffic, Conversion and Path reports
 Create Segment and Manage Segments
 Create Calculated Metrics
 Create and Manage Dashboards
 Create report with Analysis Workspace
 Effectively use the special features of Ad Hoc Analysis
 Build and apply custom segment in Ad Hoc Analysis
 Use Request Wizard functions in Report Builder
 Know how to create, run, and view results for activities in Target
 Understand the different options available within the Visual Experience Composer in Target
 List the key capabilities of Target Standard/Premium

Prerequisites:
No prerequisites required.

Register your interest to participate for such bootcamps or to organize one for your company :

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